As an experienced b2b copywriter,
I can help you maximize your promotional efforts
through ads, direct mail, websites, brochures,
pr, sales contests, tradeshows and more.
B2B COPYWRITING SERVICES
Let's face it. The economy continues to challenge even the best of companies. Those that traditionally look to full-service ad agencies for all their promotional efforts have been forced to do more internally or on a project basis with freelance suppliers. Perhaps you are one of them. If so, let me put your mind to rest about working with me. For over 35 years, I have worked at various business-to-business ad agencies in the Chicago area. In addition to doing a lot of the copywriting, I had the opportunity to develop the plans we followed to ensure our clients success. In my last position, I was the CEO, responsible for the work of 21 very talented and creative people.
Why do I tell you this? Because many freelance writers have never worked in an environment where they were regularly critiqued by peers. They often work in total isolation. They know what they have done, but they don't have the opportunity to learn from others. They've missed out on being able to analyze the successes of others in addition to their own efforts.
EXPERIENCED B2B COPYWRITER
Through the years, I have had the privilege of working with over 40 companies on their marketing communications programs. I've introduced new companies, launched new product lines, built brand awareness, motivated employees, increased market share, generated traffic, countered competition, educated distributors and incentivized sales people. Want to know more? Check out the Markets Served or look through Samples of my work.
What are some of the challenges your company faces today? Are you getting the most out of your marketing communications budget? Are projects backing up for lack of time? Is talent lacking? Contact Me. Let's talk. Then you can decide how you want to proceed. I can help take some of the load off your shoulders, so you can accomplish more without losing sight of the big goals.
CERTIFIED BUSINESS COMMUNICATOR
As further assurance that you are in capable hands when you turn over a project to me, I hold the professional designation of Certified Business Communicator (CBC), bestowed by the Business Marketing Association. The credential recognizes the highest standards of professionalism and competence in the field of business marketing communications. Since the national certification program was launched 25 years ago, only 3,000 individuals have qualified for this distinction.
